Type of Programs
Latest news
- The legacy of sporting events in Catalonia: a forum for debate on their influence on tourism
- My Trip: an exchange of academic and professional experiences between alumni and new students of Johan Cruyff Institute
- Johan Cruyff Institute kicks off the 2024-2025 academic year: inspiring the next generation of sports professionals
- Johan Cruyff Institute’s Master in Sport Management Online, the best in Europe and 2nd best in the world
The Magazine
Sport Management
- The organization of the Louis Vuitton 37th America’s Cup
- Bob de Jong: From Skating Icon to Sports Manager
- Athlete development and Paris 2024: Cruyff Education’s approach
+ Sport Management
Sport Marketing
30-05-2024
Kate Tellier: Championing the rise of women’s sport by embracing its distinct value proposition
- The 25th anniversary of Cruyff Education, a tribute to the academic legacy of Johan Cruyff
- The Legacy of Sporting Events in Mallorca: A Forum to Reflect on the Role of Sport in Tourism
- Innovation and Strategy: Aland Becerra and Paola Ricchiuti Triumph in the 2023 Sport Sponsorship MOOC
+ Sport Marketing
Football Business
- Johannes Regier: “The idea of focusing on people and instilling values is the most important thing Johan Cruyff Institute has taught me”
- Helmut Brenner: “The academic excellence of Johan Cruyff Institute takes students to another level of professionalism”
- Implementation of Web3 in Football Clubs: Challenges, Considerations, and Business Models