Sport Management
27-11-2020
Maria Lamprinidou (The Cruyff Athlete Fund): “I am very happy to be able to run my own business”
- The Master in Sport Management at Johan Cruyff Institute, recognized among the best in the SportBusiness International ranking
- Why study a Johan Cruyff Institute blended learning program in sport management or sport marketing?
- Johan Cruyff Institute signs ten athletes for The Cruyff Athlete Fund 2020-21 scholarship program
Sport Marketing
- Dirk Tuip: “In Online marketing, like in sport, you can now be judged on the result”
- Covid-19’s impact on the sport sponsorship industry
- How to create an effective social media marketing strategy: a practical guide for companies
Football Business
- “LaLiga is a good case study as a business model”
- “Sport sponsorship is one of the sectors that will change the most as a result of Covid-19”
- The role of education in the professionalization of the football industry
Latest News
Johan Cruyff Institute will participate in the Paraguay Sport Summit as academic partner of the event and, in a panel of experts, will highlight the role of academic training as […]
Johan Cruyff Institute adds the Union of Professional Football Players of Bosnia and Herzegovina (SPFBiH) to its network of partners, to facilitate academic training in sport management for all its […]
The Cruyff Athlete Fund is competing in the SportBiz Awards LATAM edition in the Companies category for Best Corporate Social Responsibility (CSR) Campaign Johan Cruyff Institute launched The Cruyff Athlete […]
WFS Live presents ‘Building football’s roadmap for the future’, a virtual congress from November 23rd to 27th, with the participation of Mariël Koerhuis, general manager of Johan Cruyff Institute, on […]
