• Johan Cruyff Institute opens its doors to a new generation of students aiming to make a difference in the sports industry

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  • Specializations in demand in the football industry: finance, content marketing and digital innovation

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  • “I hope that in a year football will return to what it was before the coronavirus”

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  • Covid-19’s impact on the sport sponsorship industry

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  • Sabine Hazboun, winner of a scholarship from The Cruyff Athlete Fund: a story of self-improvement between Palestine and Barcelona

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  • Covid-19: Work-life balance and remote working as a measure of work effectiveness

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  • Ryoichi Fukaya: “The FC Barcelona sponsorship gives Rakuten credibility and a global audience”

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  • “Sponsors turn to fan engagement to avoid irritating consumers”

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The Master in Sport Management at Johan Cruyff Institute, recognized among the best in the SportBusiness International ranking 17-09-2020

Johan Cruyff Institute’s Master in Sport Management ranks among the world’s elite programs for the ninth consecutive year, according to the prestigious magazine SportBusiness International Johan Cruyff Institute is ranked […]

The role of education in the professionalization of the football industry 15-09-2020

Johan Cruyff Institute will lead a panel discussion on the role of education in the professionalization of the football industry at Soccerex Connected, with live participation from Alfred Finnbogason (a […]

Johan Cruyff Institute and the Catalan Tennis Federation join forces to benefit the academic training of its athletes 15-09-2020

Johan Cruyff Institute makes all its academic training offer available to the members and affiliated clubs of the Catalan Tennis Federation The athletes, staff and affiliated clubs of the Catalan […]

Johan Cruyff Institute launches its academic training collaboration with Universidad San Buenaventura Cali 09-09-2020

Johan Cruyff Institute and the Universidad San Buenaventura Cali create a strategic link to facilitate knowledge transfer and guarantee the academic training of elite athletes and employees of the Colombian […]

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