Sport Management
- Carles Castillejo’s long-distance career: from Olympic athlete to sport management consultant
- Bojan Krkic: “I want to play for a few more years and also start planning my future”
- Maria Lamprinidou (The Cruyff Athlete Fund): “I am very happy to be able to run my own business”
Sport Marketing
- Dirk Tuip: “In Online marketing, like in sport, you can now be judged on the result”
- Covid-19’s impact on the sport sponsorship industry
- How to create an effective social media marketing strategy: a practical guide for companies
Football Business
- Kepa Larumbe: “One thing is the law and another is jurisprudence”
- “Barça Innovation Hub wants to become one of the leading living labs in southern Europe”
- LaLiga’s strategy against Covid. Part II
Coaching
04-12-2020
Ewout Boogaard: “Team building needs to be worked on constantly, just like in elite sport”
- German women’s handball success: a great challenge for Henk Groener
- “Live slow, ride fast”, the motto of a coach named Laurens Ten Dam
- Inge Dekker turns to coaching to feel like a fish in the water again
Latest News
Johan Cruyff Institute establishes a partnership with the European Elite Athletes Association (EU Athletes) with the aim of providing academic training to its community EU Athletes is the leading multi-sport […]
Johan Cruyff Institute and LWF Academy establish a collaboration agreement for academic training LWF Academy was born as part of the Leadership Woman Football platform, as agents of change, with […]
Johan Cruyff Institute has signed a collaboration agreement with the Paraguayan entity Fundación Club Cerro Porteño Johan Cruyff Institute has signed a collaboration agreement with Fundación Club Cerro Porteño from […]
Johan Cruyff Institute and Unik Sports Management, a sports management and marketing agency dedicated to the development of women’s football, have signed an academic collaboration agreement Carlota Planas, co-founder and CMO at […]
