Football Business


Reinventing the broadcasting rights model in sport

Reinventing the broadcasting rights model in sport

February 12, 2021

Technology and changing consumer habits are making it necessary to think about a new model for broadcasting rights in sport, with the need to “create a premium product that justifies […]



LaLiga's strategy against Covid. Part I

LaLiga’s strategy against Covid. Part I

November 23, 2020

We analyze LaLiga’s strategy towards Covid and the actions it has taken to minimize the impact of the pandemic and manage a crisis never before experienced by the sports industry. […]