Football Business

Football Business 

Football is undoubtedly the most powerful and most popular sport in the world, linking communities, stirring emotions and breaking down cultural barriers. Football has also become one of the most profitable industries, with a significant economic impact in infrastructure development, sponsorships, TV rights and transfers of players.

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  • Steve Martin

    What my players need to do, if they want to work in the football business once retired, is to follow a management program such as the Johan Cruyff Institute offers.

    Steve Martin
    Commercial Director Dundee FC – alumnus Postgraduate Diploma in Football Business

The Magazine

Johan Cruyff Institute


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