Sport Marketing and Sponsorship

Sport Marketing and Sponsorship 

In markets that are becoming increasingly more competitive, sport marketing and sponsorship have become high impact areas for business success. Consequently, there is a growing demand for trained specialists in the whole sports marketing cycle, both in sports companies as well as in sports foundations, associations, federations and organizations.

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  • Onno Schopenhouer

    Combining sports, marketing and sponsorship in one single master degree was just the ideal mix of all my interests and what I was looking for.

    Onno Schopenhouer
    Allocator at Nike

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Johan Cruyff Institute


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