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  • Postgraduate Diploma in
    Sport Marketing

Basic data

Postgraduate Diploma in Sport Marketing Online


6 months


February 15th, 2022


English or Spanish




Payment by installments available


Limited places available - enroll now!

The main objective of the Postgraduate Diploma in Sport Marketing is to prepare you to be a sport marketing professional and train you in the proper use of marketing management tools, sports operations and financial management applied to sport.

Boost your future

Career opportunities

Sports Organizations

Marketing director of sport organizations.

Advertising and Branding

Manager of Sport Marketing Agency.
Advisor of advertising campaigns related to sport.

Facilities and Sports Events

Managing director of sports facilities.
Managing director of sport event management companies.

Leadership and Management

Manager of sports center and municipal facilities.
Manager of Marketing of non-profit sports foundations.

Sports Consulting

Advisor in Sport Marketing services.

Sports Journalism

Sports journalist/commentator.
Manager of Marketing area in Sports newspaper.


Postgraduate Diploma in Sport Marketing Online

The Postgraduate Diploma in Sport Marketing Online is composed of an introductory module, mandatory modules and elective modules. The mandatory modules are divided into foundation modules (Core) and specialization modules (Advanced), linked to this specific program.

Within the elective modules you will have to choose between foundation modules (Elective Core) and specialization modules (Elective Advanced).

Total Mandatory Credits - 24 ECTS

18 ECTS (Mandatory Core)
6 ECTS (Mandatory Elective)

Total Elective Credits - 6 ECTS

3 ECTS (Elective Core)
3 ECTS (Elective Advanced)


Postgraduate Diploma in Sport Marketing Online

Alba Rodríguez Navarro

“As an athlete, studying the PD in Sport Marketing Online has been a great experience thanks to the flexibility you get to combine training and studies. I recommend it to all athletes who aim to work within the sports world.”

Alba Rodríguez Navarro
Psychologist and national coach of Olympic shooting - Alumnus Postgraduate Diploma in Sport Marketing

Rosario Mönkemüller

“I’ve experienced what the networking is at Cruyff Institute. I return to Guatemala being an agent of the Mediterranean International Cup thanks to a lecture made by the director of the event. I had a meeting with him and he hired me to select teams of Guatemala to participate in the tournament.”

Rosario Mönkemüller
Former player U-20 of the football national team of Guatemala

Johan Cruyff

“In business as in sports, the best impact is to arouse emotions. We must change the mindset, creating new moves and show that you are different. You have to do things that people want to see, share and improve. We must promote a change of attitude in the relationship between brand and consumer.”

Johan Cruyff


Postgraduate Diploma in Sport Marketing Online

Master in Sport Marketing & Sponsorship Online

Master Online

English or Spanish

Postgraduate Diploma in Sport Marketing


English or Spanish