“Live slow, ride fast”, the motto of a coach named Laurens Ten Dam

"Live slow, ride fast", the motto of a coach named Laurens Ten Dam - Johan Cruyff Institute

Laurens ten Dam, a professional cyclist, wants to give cycling a new style of coaching, in which the pressure of competition does not at odds with knowing how to enjoy life Laurens, who is admired by his teammates at Team Sunweb for his charisma, enjoys a way of doing things that sets him apart from […]



“Coaching is about observing, which for me also includes listening and feeling” - Johan Cruyff Institute

“Coaching is about observing”

Karen Ephraim, professor of the Master in Coaching at the Johan Cruyff Institute, talks about her long experience working in different sports and the value of individual development for the benefit of the group “Coaching is about observing, which for me also includes listening and feeling,” says Karen. She has had the teacher genes since […]

Greater self-knowledge leads to better team results - Johan Cruyff Institute

Greater self-knowledge leads to better team results

James Rowe, alumnus of the Master in Coaching, explains how he improved the team results by learning how to get a better grip on his own ego thanks to new insights he acquired on the program Currently assistant manager of Aldershot Town Football Club‘s first team, James Rowe found in coaching the answers to the […]

Webinar: Performance under pressure

Performance under pressure

What is pressure? Where does it come from? The answers to these questions are different for everyone; and this is what Johan Cruyff Institute education is all about. width=”100%” height=”150″ frameborder=”0″ allowfullscreen=”allowfullscreen”>

Johan Cruyff Institute Amsterdam and Female Coaching Network join forces to support female coaches

Johan Cruyff Institute and Female Coaching Network join forces to support female coaches

Both organization aim to create a unique community of female coaches who can connect, share and develop their coaching experiences and knowledge. The aim of the collaboration is to raise awareness of female coaches within the Netherlands and create a unique community of female coaches who can connect, share and develop their coaching experiences and […]

More women in power - Johan Cruyff Institute

More women in power

Karen Ephraim, professor of the Master in Coaching, represents Johan Cruyff Institute at the symposium ‘Women in Football: Development, Opportunities and Challenges’, held in Utrecht Statements such as ‘there is no glass ceiling: women mainly make it difficult themselves’ will come under review during the afternoon session. Karen has a clear opinion: “I believe it would be good […]

Troy Douglas gets Ajax to sprint - Johan Cruyff Institute

Troy Douglas gets Ajax to sprint

AFC Ajax has added Troy Douglas to its technical team. Troy is an Olympic sprinter from Bermuda who is studying the Master in Coaching at the Johan Cruyff Institute, and whose style of coaching conforms to the principles of performance coaching “When I came back to the Netherlands after being a sprint coach in Bermuda, I […]

Top level player and coach in equal amounts - Johan Cruyff Institute

Top level player and coach in equal amounts

The young Senna Bombach is learning on the Master in Coaching to develop personally and professionally: how to establish the boundaries between being a coach and a confidant with a team of adolescents “I really like working with youth players. It is amazing to see their open-mindedness and free spiritedness, because the younger their age, […]

Coaching as an aid to help young athletes within their group

Coaching as an aid to help young athletes within their group

James Rowe, alumnus Master of Coaching, believes that “clubs and coaches should be more aware of the different growth patterns of young players” James did in previous studies research on the relationship between the physical maturation of elite academy football players and their motivation, need satisfaction and self-determination. “Coaches should be very aware that generic […]

Extra edition Master in Coaching with Olympic names - Johan Cruyff Institute

Extra edition Master in Coaching with Olympic names

Ten fanatic ‘Cruyff students’ enthusiastically kicked off with the new edition of the Master in Coaching last week, due to the success of the September edition For this edition, we are welcoming some great athletes again. Olympic rower Carline Bouw, who won a silver medal at Rio 2016, will be participating in the program. Olympic sprinter Troy Douglas will also be part […]

Entrevista a Pep Guardiola - Johan Cruyff Institute

Interview with Pep Guardiola

“The influence of Johan was very important in my becoming the coach I am” Talking with Guardiola about sport and education is a lesson in good management and coaching. Nothing in his way of acting is the result of chance, he is analytical and pragmatic, an icon, like Johan Cruyff in his time, and he has […]

The coaching of Johan Cruyff Institute reaches the Tour de France

The coaching of Johan Cruyff Institute reaches the Tour de France

Merijn Zeeman, alumnus of the Master in Coaching, is head coach at Team LottoNL-Jumbo and explains their preparations for The Tour To quote the words of Johan Cruyff, “alone you can’t do anything, you must do it together”. We did a part of the preparations with the Airmobile Brigade. They know better than anyone how important it […]

Gestionar la diversidad cultural es una oportunidad de éxito, no un problema

Managing cultural diversity is an opportunity for success, not a problem

Henk Verschuur, manager of the Johan Cruyff Institute Amsterdam and academic director of the Master in Sport Management, gives us the keys to understanding cultural diversity as a plus for effective management of a company WARMING UP Well, one could easily say that there has always been cultural diversity and, to a certain extent, an […]

“Los detalles marcan la diferencia” - Johan Cruyff Institute

“The details make the difference”

Johan Cruyff’s initiative to provide education for athletes comes from his nonconformity. Here he tells us what training and education have in common Johan Cruyff has always understood sport as an expression of high performance, both as a player and a coach, and also during his time as a consultant. And transferring that maximum level […]

Henk Groener: A trainer with coaching techniques - Johan Cruyff Institute

A trainer with coaching techniques

Henk Groener, professor of the Master in Coaching in Johan Cruyff Institute Amsterdam, explains us his coaching techniques If there is a word that defines Henk Groener to a T it’s the word ‘coach’. Not only because he’s the coach for the Dutch Women’s Handball team, but also because outside of competition he does what […]