December 21, 2018
Pierre Maes, a specialist in sports broadcasting rights, explains how the business has been changing hands and how the ‘Big Four’ technology companies now have the power to change it […]
April 20, 2018
Stephen Morrow, a specialist in sports finance, reflects on the successful formula of the football business and warns that “clubs can’t forget their history because that gives them strength as […]
April 6, 2018
We speak with Richard Denton, marketing professor at the Johan Cruyff Institute and director of sponsorship for Vitesse FC, about how football clubs should adapt to an increasingly volatile environment […]
March 23, 2018
David Goldblatt, British historian, sociologist, journalist and writer, says that women’s football is undoubtedly the next big thing: “In a decade, we will be wondering why we spent so long […]
March 9, 2018
Alan Tomlinson, an expert football historian, sociologist and writer, reviews the virtues and defects, successes and failures of the football business, an industry that seems to have no limits We […]
February 13, 2018
Let’s find out the secret behind Manchester United’s success, the richest and most valuable football club in the world, not as dominant in results since Alex Ferguson retired Written by Oliver Seitz and […]
January 26, 2018
Craig Foster, Fernando Revilla and Grétar Steinsson, three former football players currently professionals in football offices, give their views on the difficulty for players to retrain and put their talent […]
January 15, 2018
Craig Foster joins the Johan Cruyff Institute mission to nurture sport with former athletes working in management, as its new ambassador in Australia Craig is a well-known commentator and analyst […]
January 13, 2018
The new managing director of the Dutch women’s football league and professor of the Johan Cruyff Institute, Paul ten Hag, assumes the big challenge of creating a stronger league with […]
