The age of engagement: Johan Cruyff Institute sport seminar in Turin

The age of engagement: Johan Cruyff Institute sport seminar in Turin

Johan Cruyff Institute organizes its first sport seminar in Italy, a day dedicated to engagement, on November 12 at the University of Turin

Johan Cruyff Institute has brought together an interesting group of experts to participate, for the first time in Italy, in a sports seminar under the slogan ‘The age of engagement’. The event will take place on November 12 at the University of Turin and will have the collaboration of the companies SAA, Quant4sport and Revello Associati.

During the eight-hour seminar, various topics related to engagement will be discussed from the point of view of institutions, brands, clubs, athletes, former athletes and fans. The academic director of Johan Cruyff Institute, Víctor Jordán, will be in charge of opening the conference with a presentation on the involvement of Johan Cruyff Institute in the professionalization of management in the world of sport.

The difference between sponsor and business partner, the development of women’s football, an analysis of the big clubs, brand image, the monetization of social networks, digital marketing and the role played by both active and former professional athletes, will be some of the topics that will be focused on throughout the seminar.

The day is aimed at students, professionals and managers in the world of sport in general and it will be from 9.00 am to 6.00 pm.

EVENT DETAILS:
Topic: ‘The age of engagement’
Date: November, 12
Time: 9.00am-6.00pm
Location: SAA. Via Ventimiglia, 115 – Turin (Italy)

MORE INFORMATION

The age of engagement Seminar

During the eight-hour seminar, various topics related to engagement will be discussed from the point of view of institutions, brands, clubs, athletes, former athletes and fans. The day is aimed at students, professionals and managers in the world of sport in general and it will be from 9.00 am to 6.00 pm.

Sign up!

Leave a Reply

Your email address will not be published. Required fields are marked *

The Magazine