The World Football Summit brings the best players in the football industry together in Madrid

September 6, 2016

El World Football Summit congrega a los mejores agentes de la industria del fútbol en Madrid - Johan Cruyff Institute

The Johan Cruyff Institute will have a stand and will offer a presentation on the legacy of Johan Cruyff at the first major international convention on the football industry to be held in Spain on October 27 and 28

Football represents 0.85% of GDP in Spain and is undoubtedly a powerful sector in constant growth and with increasing international projection. More than 500 companies, investors and institutions related to the world of football and some 30 speakers of the highest level representing teams, players, the media, technology, investment, institutions and NGOs will come together in Madrid on October 27 and 28 for the first edition of the World Football Summit.

The Johan Cruyff Institute will also take part in the event, offering a presentation on the legacy of Johan Cruyff: in education, through the Johan Cruyff Institute where Masters and Postgraduate Studies are taught in Sport Management, Sport Marketing and Football Business; and in the social sphere, where the work is carried out through the Cruyff Foundation. The two institutions will share a stand in the Zona Expo area where visitors will be able to get detailed information on their activities and take part in a prize draw to win a scholarship to study the Postgraduate in Sport Management Online, valued at €4,500.

Online Postgraduate Diploma in

Sport Management

The main objective of the Postgraduate Diploma in Sport Management is to educate you to become a sport management professional and provide you with the appropriate tools to apply your knowledge in strategic, financial, sport facility and human resources management.

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Through a series of talks, presentations and panel discussions, the convention will mainly focus on topical issues in the football industry: what is the business model, the achievements and different examples of management, internationalization, the diversification of income sources and the important role that companies and clubs are playing worldwide. The world of technology and the emergence of start-ups that benefit athletes’ performance and viewers’ entertainment will also have their space in the World Football Summit. And the indisputable values that football brings as a tool for development and social inclusion, both for children and in disadvantaged societies, will also be discussed.

Online Postgraduate Diploma in

Football Business

The main objective of the Postgraduate Diploma in Football Business is to educate you in the proper use of management tools for organizations linked to football. You’ll develop abilities to recognize business opportunities, establish strategies, anticipate changes and optimize resources.

Sign up

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