Johan Cruyff Institute, present at Soccerex Europe 2019 and Soccerex USA 2019

Johan Cruyff Institute, present at Soccerex Europe 2019 and Soccerex USA 2019

This year, Johan Cruyff Institute will be present again at Soccerex Europe 2019 and Soccerex USA 2019 with a stand at both conventions, and with the participation of Oliver Seitz, academic director of the Master in Football Business in partnership with FC Barcelona, in the panel of speakers at Soccerex Europe, in Portugal

Johan Cruyff Institute has scheduled two important appointments with the football industry in 2019 organized by Soccerex, a platform that brings together professionals and high-level football lovers from around the world to discuss the sector, strengthen ties and continue to develop commercial growth within the game.

Soccerex Europe 2019, in association with the Municipality of Oeiras and together with the Portuguese Football Federation and the support of the Portuguese league, will take place on September 5 and 6, with the presence of more than 1,500 representatives of clubs, leagues, federations and related companies, to address the future of football in Europe, with talks that will address the possibilities for development in Europe both on and off the pitch.

On this occasion, Johan Cruyff Institute will be represented by Oliver Seitz, academic director of the Master in Football Business in partnership with FC Barcelona and responsible for the development of football business programs of our institution. “For Johan Cruyff Institute, being present at Soccerex is a great opportunity to share the stage with the best agents in the world of football. As a global organization, we believe that Soccerex is a fantastic platform to reach the most influential football audience in the whole world,” said Seitz.

Soccerex USA will celebrate its second edition at the JW Marriott Miami Turnberry Resort & Spa in Miami, on November 21 and 22. A group of world-class sports and business experts will be responsible for delivering talks on the latest trends in the football industry, in a program focused on the commercial potential of football.

Johan Cruyff Institute will have a prominent space in the exhibition area in both conventions, with all its offer of education for athletes programs in sport management, sport marketing and sponsorship, football business and coaching.

For Philip Gegan, CEO of Soccerex, “It is a great pleasure to be able to welcome an elite organization like Johan Cruyff Institute to our events again in 2019, and we are proud to be extending our longstanding relationship with them. The programs that the Institute offers are key in the ongoing drive to professionalize and provide specialized training to the workforce of the world’s favorite sport, and in turn ensure a brighter future for the game we all love”.

If you are part of our community of students or alumni and wish to attend one of the summits of Soccerex, check out the discounts on our Virtual Campus at or on our Alumni platform.

MASTER IN

Football Business in partnership with FC Barcelona

The Master in Football Business in partnership with FC Barcelona is the only program in football business and administration based on the management model of FC Barcelona, recognized worldwide, as well as the on great experience of the Johan Cruyff Institute in sport management education. Classes are delivered at Camp Nou and Johan Cruyff Institute, among other locations.

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