758 students from 56 different nationalities begin the academic year in all Johan Cruyff Institute centers around the world
We are at that time of year when the doors of all the Johan Cruyff Institute centers open wide to receive, with the same enthusiasm as ever, the students that will begin the new academic year in all the different modalities and specializations on offer. A total of 758 students with 56 different nationalities, divided up into a total of 62 programs, will fill our classrooms in the 2017-18 academic year, as they prepare to become the next generation of leaders in sport management, sport marketing and sponsorship, football business and coaching.
If last year the Johan Cruyff Institute marked a new milestone in its academic history through the agreement signed with the Universitat Autònoma de Barcelona and the incorporation in its offer of the Official Master’s Degree in Sport Management (on-campus in Barcelona and online), 2017 also comes with some novelties. First is the important partnership with FC Barcelona to teach the Master in Football Business, with the great attraction of being the first and only course based on the management model of the Barcelona club. A special course in Sponsorship 360, offered in English, has also been added to the Johan Cruyff Institute portfolio.
The Master in Football Business in partnership with FC Barcelona was the first program to kick off, on September 4, at the FC Barcelona facilities.
The action moved a few days later to Amsterdam, with the inauguration on September 13 of the Master in Sport Management and the Master in Coaching, following a presentation ceremony at the Frans Otten Stadium. The Johan Cruyff colleges and academies in the Netherlands, exclusive centers for elite athletes, have also filled their classrooms with 333 students for the new academic year.
Johan Cruyff Institute Mexico has 95 students and Johan Cruyff Institute Peru, where classes will not start until November, has 30 students. The last ones to join the studies will be the Brazilians, with an intensive on-campus sport marketing course that was very well received last year in its first two editions.
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