Courses and Specialized Diplomas
The Courses and Specialized Diplomas of Johan Cruyff Institute are academic programs, which can be introductory in sport management or specialization in different areas of the sports industry. 100% sports-oriented. Focused on the student. Based on the principle of 'Learning by doing'. Flexible, diverse and with the latest technology, they adapt to the workload and availability of each individual.
Online Courses
Online programs offer the possibility of studying in any place at any time through the Virtual Campus. The study pace can be adapted to each individual's workload and availability. A tutor guides each student through the entire program, and doubts/questions are addressed through personalized attention, chat, videoconferencing or email.
- Course in Strategic Management of Sport Organizations Online
- Course in Financial Management in Sport Organizations Online
- Course in Sport Marketing Online
- Course in Innovation and Entrepreneurship in Sport Organizations Online
- Course in Sport Facility Management Online
- Course in Sport Sponsorship: Strategy Online
- Course in Leadership in Sport Organizations Online
- Course in Digital Marketing in Sport Online
- Course in Data Analytics in Sport Online
- Course in Sport Media Online
- Course in People Management in Sport Online
- Course in Sport Event Management Online
- Course in Sport Sponsorship: Activation and Measurement Online
- Course in Corporate Social Responsibility in Sport Online
- Course in Fan Engagement Online
- Course in Sport Management Fundamentals Online
- Course in Football Business Fundamentals Online
- Course in Introduction to Football Business Online
- Course in Strategic Planning in Football Online
- Course in Sustainability in Sport Online
- Course in Sport Law Online
- Course in eSports Online
- Course in Digital Transformation and Revenue Generation Online
- Course in Commercial Management Online
- Course in Branding in Football Online
- Course in Venue Management and Operations Online
- Course in Football for Managers Online
- Course in Sport Tourism Online
- Course in Communication in Football Online
Specialized Diplomas
The Specialized Diplomas of Johan Cruyff Institute are programs that contain several online courses on the same subject, hence they offer greater specialization and depth than a single online course. Without the need to go through an admission process or a post-university program, the student will be able to obtain the specialized training they want in less time and more economically.
Online Specialized Diplomas
- Specialized Diploma in Sport Management Online
- Specialized Diploma in Sport Marketing Online
- Specialized Diploma in Sport Sponsorship Online
- Specialized Diploma in Football Business Online
- Specialized Diploma in Sustainability in Sport Online
- Specialized Diploma in Sport Tourism Online
Executive Program - Blended in Amsterdam, Barcelona and Online
What my players need to do, if they want to work in the football business once retired, is to follow a management program such as the Johan Cruyff Institute offers.
Steve Martin
Commercial Director Dundee FC – alumnus Postgraduate Diploma in Football Business
